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Product Management

What is a Product Manager?

Product management has gained recognition as a highly desirable field to move into, especially among recent college graduates. But what exactly does being a product manager entail? The role isn’t confined to one specific area, and much of its charm lies in the flexibility it offers in day-to-day responsibilities. The exact job description varies company […]

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Professional Development

Why Professional Development is Broken

How Flawed is the Current Professional Development Mechanism? Until a decade ago, professional development was almost entirely dependent on college education. There was a time when institutional education was believed to be the only surefire way for young professionals to develop a successful career. However, the disconnect between traditional education and ‘on-the-job’ skills kept widening […]

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Professional Development

Influencer Picks: Neil Patel and SEO King by Jason Blair

If you’re an entrepreneur looking to grow a business, you’ve probably heard of Neil Patel. Patel, an entrepreneur and digital marketing expert, has founded companies like Crazy Egg, Hello Bar, and Quicksprout. He has now focused on helping others with their marketing efforts, starting a popular consultancy business focused on digital marketing. Luckily for us, […]

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Product Management

The Top 5 Product Management Podcasts to Check Out in 2021

Whether you’re an aspiring product manager or an industry pro, it’s always important to keep up with trends and ideas in the field.  With a multitude of PM podcasts to choose from, we’ve rounded up the top 7 can’t-miss series to tune into and keep up with the latest and greatest of product management. This […]

Categories
Product Design

The Difference Between UX and UI

UX and UI are not as identical as their names would suggest, although the two areas are often mistakenly perceived as synonymous terms. Understanding the difference between them is an important first step to finding out which field suits you best. This allows you to go deeper into the skills and knowledge you’ll need for […]

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Product Management

Product Management Leaders to Follow in 2021

Product management is a new and constantly evolving field. Every day, new tools are created, ideas shared, and insights discovered, but it can be nearly impossible to stay up to date with all the latest changes in the field. The best way to stay up-to-date is to find quality experts who are sharing their knowledge. […]

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Product Management

What is Growth Hacking and How Can I Utilize It?

Growth hacking has become a marketing phenomenon in the past few years. Today, it is a major part of conversations about how companies can grow quickly.  Most commonly associated with startups and smaller companies, growth hacking is a marketing style that is resource- and budget-conscious. It is designed to kick brands into a growth spurt […]

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Product Marketing

The Top Skills for Successful Product Marketing

Marketing is the first interaction between audience and product, defining the brand as the world will come to know it. Product marketers play an integral role in the marketing team’s dynamic. They tap into the areas of product, marketing, and sales, and tie the three together to bring a product to market with a successful […]

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Uncategorized

What the Chet team is reading this month

Chet is all about sharing and discovering the best content from professionals. We love to see the Chet community sharing what they’re reading, so we thought we’d share with you too! Happy reading! Chris, CEO– On Writing: A Memoir of Craft, Stephen King “ This book should be required reading for anyone interested in writing, written […]

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Uncategorized

Business fundamentals for every entrepreneur during quarantine

Business Fundamentals by Simon Sinek you must encapsulate With the inception of any business, as entrepreneurs, we imagine a space where every employee feels inspired, fulfilled, and does the best of their life every single day. But why is it that companies lose the motivation midway and start operating like machines without a purpose? Bodies […]